Category: Marketing

Are You Asking For Too Much?

Jonny Andrews discusses the role of money in the process of publishing and spreading your book´s impact. Money is an important resource in the publishing process. We need to rethink the role of money and start to use it as a tool rather than the destination.  Download PDF Podcast Transcription A key resource you need to

How to Hit 6 Figures As A Fiction Author In A Crowded Market

During this 50th episode of Author Platform Rocket, host Jonny Andrews and anonymous guest, ¨Mr. X, discuss the evolution of book marketing strategies from how it ¨used to be¨ to what it is today. The two discuss the power of conversational conversion and what it means to connect authentically with the audience. With all the

Social Media Is Dead To Authors

During this 49th episode of Author Platform Rocket, host Jonny Andrews discusses the reasons why social media is a dead source for authors to get book sales. Before you get too concerned about how harsh that may sound, listen to the ways in which he recommends that you apply his capture, connect, and convert techniques

3 “Secret” Steps To Becoming A Highly Successful Author

During this 48th episode of Author Platform Rocket, host Jonny Andrews discusses the three C’s of increasing your readership of your books: Capture, Connect, and Convert. In this discussion, the focus is on the importance of the connection factor of this process, with reasons of why it matters and ways to implement it. Download PDF Podcast

Recovering From Pressure & Obsession With Author Tricia Copeland

In this 47th episode of Author Platform Rocket, host Jonny Andrews interviews author of the “Being Me” series—Tricia Copeland. The main topic of discussion revolves around coping with internal and external pressure. Hear Tricia’s story of struggle and triumph over high-pressure situations. Download PDF Podcast Transcription Tricia Copeland grew up in Georgia and attending a rigorous

Writing As Healing & Finding Your Inner Warrior

In this 46th episode of Author Platform Rocket, host Jonny Andrews interviews Michelle Bellon, author of eight published books, including “Breathe In.” She shares the heart-breaking story of real life abuse that she has lived through and has been the inspiration for her writing.  Download PDF Podcast Transcription Expressing art can be cathartic. “Breathe In” is

Enhancing Your Book Revenue Using Audio Books With Derek Doepker

During this episode of Author Platform Rocket, Jonny Andrews continues his interview series with seven-time #1 bestselling fitness and development author Derek Doepker. Their discusses covers the areas of his process of selling over 50,000 books, the importance of increasing your influence, and the growing audio book industry. Download PDF Podcast Transcription Derek moved to Los

90 Minutes To Becoming Your Own Master With NYT/USAT Bestseling Author Lorhainne Eckhart

In this 44th episode of Author Platform Rocket, host Jonny Andrews interviews New York Times and USA Today best-selling author Lorhainne Eckhart. She shares her strategies that helped her emerge from being a humble writer facing rejections, to rising up to release almost 80 books. Download PDF Podcast Transcription Lorhainne lives on Salt Spring Island in

A Faster Path To Becoming A 6 Figure Writer With Matthew Thrush

Want to learn the steps?  Click here for Six-Figure Writing Training Webinar >> In this 43rd episode of Author Platform Rocket, host Jonny Andrews interviews author Matthew Thrush, who writes novels full-time, who has went from being $85,000 in debt in 2015 to become an independent writer, and building his business up into a six-figure

Overcome Imposter Syndrome & How to Stop Hitting The Panic Button

During this episode of Author Platform Rocket, Jonny Andrews discusses coping with impostor syndrome and the panic of the writer’s life with author Patricia D. Eddy, who currently has released 15 well-received books. She shares her journey to learning herself better to become a better storyteller. Download PDF Podcast Transcription Patricia began writing on a typewriter