Having a high quality subscriber base (aka newsletter) is the best way to grow your book sales. NOTHING beats hitting send and seeing sales blow up. But what if you hit send and nothing happens? Often times that means you might be doing something wrong. Past that, getting people to subscribe to that newsletter can be a challenge requiring strategy and daily action. In this episode, you will discover three different approaches for achieving a high quality subscriber base. You’ll learn how to leverage online tools and platforms to accelerate this process and why those who have read your books and subscribed need to be treated with extra care. Tune-in to find out which strategy is right for you and your budget, and the strengths and weaknesses of each.